I’ve posted links to all of my presentations below:

Majid, Kashef A., and Michel Laroche (2017), “What’s the Big Deal? How Sales Promotions Displayed in Social Media can Enhance both Online and Offline Purchase Intentions,” Paper presented at the American Marketing Association Winter Educators Conference, Orlando, Florida (February 17 – 19). AMA Presentation 2017

Majid, Kashef A., and Andrew Crecelius (2016), “How outbound marketing increases asymmetry and inbound marketing reduces it: An empirical investigation,” Paper accepted for presentation at the American Marketing Association Winter Educators Conference, Las Vegas, Nevada (February 25 – 27) AMA 2016 – Kashef Majid

Majid, Kashef A, Hannah Hagy, Melisa Pilipovic (2015), “What’s the big deal? – How sales promotions displayed online by others can impact both online and offline purchase intentions,” Paper accepted for presentation at the NYU 2015 Conference on Digital Big Data, Smart Life, Mobile Marketing Analytics, New York, New York (October 23)

Majid, Kashef A, Pradeep Rau, Andrew Bryant (2011), “Knowing where to drop your anchor – Varying price levels and online auction behavior,” Paper accepted for presentation at the American Marketing Association Winter Educators Conference, Austin, Texas (February 18-21) AMA Presentation – Winter 2011

Majid, Kashef A., Johny K. Johansson, Vanessa G. Perry, and Pradeep Rau (2010), “The Impact of Counterfeit Goods on Preferences for Higher Priced Goods,” Paper accepted for presentation at the 2010 Pricing Conference, Babson College, Massachusetts (August 11-13). Babson Pricing Conference 2010

Majid, Kashef A., Vanessa G. Perry, Johny K. Johansson (2010), “Risky Business – Reducing Demand for Counterfeit Goods,” paper accepted for presentation at the 2010 American Marketing Association Marketing and Public Policy Conference, Denver, Colorado (May 20-22). MPPC Presentation 2010 – Risky Business

Majid, Kashef A., Andrew Bryant, and Vanessa G. Perry (2010), “Counterfeit vs. Authentic – The Impact of Situational Factors on the Ability of Consumers to Differentiate,” Interactive session at the 2010 American Marketing Association Marketing and Public Policy Conference, Denver, Colorado (May 20-22). MPPC_Conference_2010_-_Poster_AB – KM

Majid, Kashef A., Vanessa G. Perry, and Johny K. Johansson (2010), “Information, but at what cost? – The positive and negative impact of informational social influence,” Paper accepted for working paper session at the 2010 Association of Consumer Research Conference, Jacksonville, Florida (October 7 – 10). ACR 2010 Poster v5